7 Ways to track your Twitter Competitors?

It's a good thing to stay updated with your competitors and even a better thing to get your competitors detailed followers analytics.

No matter what industry you’re in, we all probably have a competitor on Twitter. And by tracking their strategy on the platform, we can gain valuable information that will help us to improve our marketing strategy.

But the question is how to track your Twitter competitors?

In this post, we are going to discuss how you can keep track of Twitter competitors and improve your strategies.

Let's start.

Follow your Twitter Competitors

One of the best ways is to actually follow your Twitter competitors and get daily updates on what they are posting, when they are posting, etc.

By following doesn't mean follow them with your brand account maybe use another account that you will be using on a daily basis to get daily updates.

Monitor Comments and Replies on Posts

Monitor the comments they usually receive for their comments, what compliments they are getting on which products and what criticism they are getting, and how they handle it.

This is a great thing to track and can benefit you also.

Let me tell you how — Since you will know what their customers like and dislike in them you can improve those things in your products too or create a better product and void getting that criticism for your products in the first place.

Get your Twitter competitors followers analytics

I know Twitter doesn't provide this option.

FollowerAudit is a Twitter followers tracking tool that will track your competitors and provide you with detailed analytics such as their followers quality [number and list of fake and inactive followers], track followers growth and unfollowers, and also get detailed followers analytics like identify most popular followers, verified followers, etc.

With FollowerAudit’s Compare Twitter account feature you can compare multiple accounts together.

This tool will make it a lot easier for you to complete your task of tracking Twitter competitors.

Keep Track of What and When They Post

By tracking their posts you can identify their post timings and what content they post.

Find out the response rate on the posts, the content which gets the most response try to recreate that in your style with more good points.

See What Other Social Media Platforms They Use

Many people connect their Twitter account to other social networks like YouTube, Facebook, and others, so many of their status updates from those networks will trickle through their Twitter stream.

These will be good opportunities to find out what other networks your competitor uses and how they use them so you can include them in your own strategy.

Recreate Viral Content

Find out the viral content of your competitors, make better content than them using the same concept.

See Which Influencers They Collaborate With

See influencers of which niche they are collaborating with.

Do not collaborate with same influencers but collaborate with influencers of same niche and the ones that comes in your marketing budget.

Influencer marketing can boost your business sales and bring traffic to your page/ website.

Conclusion

If you’re looking for better marketing methods, your competitors are one of the best places to look. With a few hidden techniques, you can understand their strategies.

With that knowledge, you can work to build your own Twitter following and brand to rival the biggest names in the industry.